Fifth year of #DontTrashLISound Campaign Challenges People to “#DoOneThing”

Aug. 10, 2021

FOR IMMEDIATE RELEASE

A beachgoer throws a bottle into a recycle bin at Ocean Beach in New London. Credit: Judy Benson/CT Sea Grant

Contact: Judy Benson, CTSG Communications Coordinator, Judy.benson@uconn.edu

Groton, CT (Aug. 10, 2021) – The Connecticut Sea Grant program, joined by volunteers from Save the Sound, the Maritime Aquarium at Norwalk and other groups, will launch the fifth annual #DontTrashLISound campaign with a cleanup at Sherwood Island State Park in Westport on Aug. 16.

This year’s campaign, run by the Connecticut and New York Sea Grant programs with support from the Long Island Sound Study, will run through International Coastal Cleanup Day on Sept. 18. It will consist of cleanup events in both states, social media posts and giveaways of “Protect Our Wildlife” stickers for reusable water bottles and travel mugs.

The theme of this year’s campaign, #DoOneThing, encourages people to take at least one action to reduce litter on streets, parks and beaches before it gets carried into waterways and ultimately Long Island Sound. Social media posts will emphasize positive steps people are taking to address the problem.

“Campaigns like this one help keep people aware of the larger marine debris problem affecting Long Island Sound,” said Nancy Balcom, associate director of Connecticut Sea Grant. “They also help people focus on doable actions that we can all undertake with as much or as little effort as we have time to commit.”

A mid-campaign beach cleanup will be held on Aug. 30 at Hallock State Park Preserve in Riverhead NY, hosted by New York Sea Grant and the Atlantic Marine Conservation Society. Interested volunteers are encouraged to reach out to NY Sea Grant LISS Outreach Coordinator Jimena Perez-Viscasillas at jbp255@cornell.edu.

For information on upcoming cleanup events, visit https://www.savethesound.org/2021cleanup/ for Connecticut and http://www.nysbeachcleanup.org/ for New York.

For information on the #DontTrashLISound campaign and how to obtain “Protect Our Wildlife” stickers, CT Sea Grant Communications Coordinator Judy Benson at judy.benson@uconn.edu in CT, or NY Sea Grant LISS Outreach Coordinator Jimena Perez-Viscasillas at jbp255@cornell.edu in NY.

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